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Images improve the experience for website visitors. They make your site look better, and they are great for SEO. Many users search for images alone so if yours have informative and succinct descriptions then you could obtain a lot more traffic. It is also another way for Google to figure out what your site is about so where possible including keywords. Long-tail keyphrases are typically related to your main strategic keywords and generally include three, four, or more words. Realize that meta keywords are only used by your competitor to see what you want to rank for. Google still doesn’t use them. An HTML sitemap (as opposed to an XML sitemap) is often mentioned as being useful for SEO. They certainly are if you use them wisely (and especially Bing seems to like them at times), but I like them even more for the fact that users like them a lot.

Websites which are not yet indexed by Google

Understanding how search engines work is an important component of SEO. The search engines are constantly tuning their algorithms Despite previous assumptions, a link Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! from a 301 redirected page shouldn’t lose any PageRank compared to a link from a non-301 redirected page. Search provides results that are relevant to the activity in progress, and searchers are filtering out everything else to concentrate on that. Links are important since Google confirmed that links are the #1 ranking factor, alongside great content. Ranking without links is hard, and why would anyone try to rank without links in the first place? Google cares about links more than anything, and so should you.

Learn How To Do Link Audits, that can significantly increase your organic traffic, without the headaches

It helps the search engines quickly determine what the page is about. People buy from businesses they trust, not businesses that publish low quality, untrustworthy content. It makes sense to use the same keywords in titles and headlines, simply because a single page should always define it's topic as exactly as possible. This means there will always be only two or three main keywords any given page will need to be optimized for. Today, queries don’t just return a list of ten blue, ordered links. They return results with images, videos, profile pictures, and all manner of meta data that help searchers choose the best result.

SEO is all about marketing

Keywords are single words, or more commonly strings of words, that represent the content of a web page and how people ask for web content. Keywords are strategically selected by optimizers and are intended to help your web content communicate in a way that resonates with humans and Google search spiders. It is good to optimize a web page with one keyword phrase rather than several ones at a time. By focusing on one keyword, you’ll be sure that it gains all the SEO power it can get. It takes time to create high-quality content. That's why many people try to create content automatically. Unfortunately, that does not lead to good results. Google does not like thin content: Gaz Hall, a Freelance SEO Consultant, commented: "Search engines can also look at the search history for a given user. Basically, the search engine maintains a log of all the searches you have performed when you are logged in."

Do you have lots of External Media

There have been many minor changes to the layout of Search Engine Results Pages. Local and more location-specific searches have become more commonplace — especially on mobile devices. The SERPs will most likely choose to display your meta-description, so it needs to be captivating to encourage people to click through and read your blog. You only have 156 characters to play with, so every word has to count! Search Engine Optimisation (SEO) is a key part of any digital marketing campaign and needs the right expertise to make it happen. The true goal of SEO should be to engage customers and deliver conversions, and that cannot be accomplished with the artificial tactics used in traditional SEO campaigns.