Some CMSs allow you to access the same content via multiple URLs if you don’t set them up correctly. This causes issues when search engines don’t know which is the best version to choose. Fortunately, unless you are being spammy, most duplicate content issues don’t cause a site to be penalised. To get links from high quality blogs, you need to create link-worthy content on your own blog, and then use it as a reference in your guest posts. SEO marketing can be a very powerful tool for generating massive passive traffic. But if you use it incorrectly, you’ll end up doing more harm than benefit. Your blog posts shouldn’t be treated equally. Only select the posts that had the biggest positive impact on your business.
You should be making a concerted effort to keep up with backlink analysis
At the same time, you also need to consider something called ‘LSI’ or ‘Latent Semantic Indexing’. This is basically a fancy term that explains how Google now understands actual meaning rather than just looking to match words. The way it does this is at least partly by looking for synonyms and related terms when trying to answer questions. In short, don’t just use the exact keyphrase but be sure to use lots of relevant and related language. t will take anywhere from Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! 1 month to 3 months to start seeing some shift, and likely 6-8 months to start seeing significant ROI from Search Engine Optimization work. That being said, if you don’t start seeing some shift in traffic (either month over month or year over year for seasonal businesses) then in most cases you should be very forward with your SEO provider and seek a clear explanation. Hopefully your website is laid out in a way that allows users to easily find the content or pages that you want to promote. You need to come up with blog post ideas, and there are various sources of data that can help you come up with topics. Randomly guessing without leveraging these data sources will hinder your potential. So how can we figure out what people are searching for when they are on Google?
How do your SEO and content marketing efforts complement each other?
The search engines may not apply the entirety of a domain’s trust and link juice weight to subdomains. This is largely due to the fact that a subdomain could be under the control of a different party, and therefore in the search engine’s eyes it needs to be separately evaluated. Content marketing is the process of developing unique content that is useful for your target market – often without selling whatsoever. Keyword research is a critical component for search engine optimization because when used correctly it provides a road map for both the design and execution of building websites and developing content. Linking that does not fulfill the reader's needs should be left and you should only focus on providing the readers with relevant and related data.
Penguin deals solely with link quality and nothing else
You’ve heard that blogging is good for SEO and maybe you even publish new posts regularly and share your posts on Twitter and Facebook. Problem is, you’re still not seeing any serious organic traffic from your blog and you’ve never managed to see a blog post rank anywhere near the heralded first page of Google search results, no matter how much you try to cram in those keywords. Where are you going wrong? It may seem counter-intuitive, but Google is tightening its organic results for 3rdparty websites and trying to respond to the good amount of searches by itself. If the Google bot goes through your website and
manages to access all sub-pages within just a few clicks,
it can use its limited crawl budget to scan and index more
pages. Optimizing the click path pays off for both usability
and search engine crawling! Gaz Hall, from SEO Hull, had the following to say: "The only way to reliably build links is to create amazing content, but the standard for 'amazing content' gets higher and higher every year."
Google can more easily recognize your post's value and rank it accordingly
Choose your keywords carefully, and keep user intent as your primary goal. Based on your business goals, searcher data, and competitive landscape, you can refine the initial list of target searches to subsets that are most likely to convert and that are reasonable areas for your business to initially compete in. The best way to get backlinks from other blogs and from social media sites is to write posts that are engaging and worth sharing. Creating an SEO strategy can give your company and brand a boost in the search engines. Why not improve your ROI today?