Build links the right way

Backlinks can also come in different forms; do-follow and no-follow. A do-follow link is a vote of confidence. The website which links to your site is telling the search engines that your site is of high quality and the link passes PageRank to your site. You may begin with top-level …

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Footer links are an excellent environment for usability

Before entering a new market, it’s crucial to do a proper market analysis and identify the opportunities and threats that you could encounter. Choose your keywords. Make sure they have good volume, aren’t too difficult, and suit customer intent. Content curation is a common way to collect, restructure …

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Indexing requirements often conflict with aesthetic requirements

What Google wants to see is authoritative and relatable links talking about your site. With website analytics, you can hone in on your audience, identifying things like their interests, demographics, language, locations and behaviors. Understanding these elements can help you improve your website content. Social signals like those from Twitter …

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Add a blog to your website and start writing

There are several ways of creating backlinks, some of them are categorized good ones others are the bad ones that you would want to ignore in order to not get penalized by the search engines. With content being king, SEO may as well be queen. They both play an integral …

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Who are your customers and what do they want?

There are many opportunities for link building on the Internet. There are many forums, blogs or sites where you could place your backlink, but usually, it is not so easy to find them. Another important factor is the way that the sites link to you, sites that use the rel …

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What is Keyword Research?

Be aware of long-tail keywords, which are usually three to four words in length. The longer the keyword, the more specific it is. That means lower competition and, often, higher conversion rates by nature. Be informative. Above all else, ensure you have informative content. The most entertaining writing doesn’t …

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Pay attention to your weekly click-through rate

The quality of the content you create and post to your website and on social media sites will have an impact on how people feel about your website, and if they ever visit at all. A lot of marketers focus on social in their online marketing strategy. But, it’s …

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On page optimization techniques for better rankings

Increase visibility to new content you create by sharing it on social networks and building links to your content (both internally and from external sites). The Google Webmaster Tool is a handy set of utilities that allows you to see your website or blog from Google’s perspective. If you …

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Ranking high in the search engines is tough.

Search engines are not impressed by a vast vocabulary; they want you to be consistent throughout the article. Off-page SEO factors are as important as on-page SEO factors. To have a successful SEO optimisation, both should be done. Earlier it was still easy to rank by building spammy links but …

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Start by creating true 10x content

Right now, social media share and likes are the activity which is most rewarded by Google and other search engines. especially for subjects that are currently relevant. A great way to get your site more visible is to begin posting blogs on your site. Blogs increase the size of your …

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Make Use Of Local Citations

The world has gone mobile. People are gradually shifting from desktop computers to mobile smartphones and tablets. Thus, to ensure great user experience Google started ranking responsive or mobile-friendly websites higher in the search results. Another one of the best SEO tactics creates even more links to your site to …

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Think of People, not Robots, When Optimizing Keywords

Writing for your customers is the key to success. Do your thorough keyword research and create articles and content that is optimized for SEO, and something your readers would love to read. Use keyword research tools to select an appropriate list of keywords that would work well for your content …

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